About Us
About Us
Founded by disabled vet and retired law enforcement officer Jarad Webb, Zero Dark Thirty Coffee was built to serve great coffee with a mission to support those who serve.
Zero Dark Thirty Coffee was born from the darkest moments of its founder’s life—a journey marked by trauma, loss, and ultimately, redemption. Before the company ever sold a single bag of coffee, its founder, Jarad Webb—a former Marine and police officer—was grappling with the invisible wounds of PTSD. For years, he denied the symptoms, believing that pushing through was the only option.
But that denial had consequences. After multiple surgeries from injuries sustained on the job, he began using prescribed opiates. What started as pain management soon turned into emotional numbing, leading to a full-blown addiction.
The consequences were devastating. Disconnected from his family, battling depression, and spiraling deeper into isolation, the turning point came in the most public way possible—his arrest. He was arrested in his own department, handcuffed by his friends, stuffed into the back of a patrol car, and booked on felony drug charges.
His mugshot, circulated by local media, marked the complete collapse of his former life. He lost his job, his identity, his home, his status, and nearly his family. At rock bottom, he began to believe his family would be better off without him.
By the grace of God, a phone call from a close friend interrupted what would have been his final decision. That conversation shifted his thinking, and he realized the drugs weren’t the problem—they were a symptom. The real issue was unprocessed trauma.
Admitting he had PTSD for the first time, he began seeking help. Through organizations like Homeward for Heroes in Montana and Save a Warrior in Ohio, he found connection, support, and a structured path forward. He followed the advice of those who had walked the same road and began to rebuild.
Coffee entered the picture during this healing process, through a fellow veteran. The two met while participating in Veteran’s Treatment Court. Brent Rowe, an Air Force and Army veteran with decades of coffee roasting experience, would bring fresh-roasted, high-quality coffee to class each day.
At the time, Jarad didn’t even like coffee—at least not the cheap, bitter kind he’d grown up with. Brent insisted the problem wasn’t coffee itself, but the quality of the bean and the roasting process. After trying Brent’s roast—smooth, rich, and low in acidity—something clicked.
Coffee became the perfect medium to help him pay it forward. He had gone his entire life not knowing better coffee was possible—just like he hadn’t known there was a better way to live. The idea for Zero Dark Thirty Coffee was born: a business with a mission—to fund trauma recovery for veterans and first responders through the sale of high-quality coffee.
In the beginning, Jarad ran the business and nonprofit operations while Brent roasted the beans and helped shape the brand’s quality standard. Over time, Brent passed on his knowledge, and Jarad immersed himself in learning the craft. Brent eventually stepped away to focus on his health and family but continues to support the business as a mentor and customer.
Today, Zero Dark Thirty Coffee exists to do more than sell coffee. It exists to fund trauma recovery and ensure that no warrior suffers alone.
Our Mission
Our primary goal here at Zero Dark Thirty Coffee Inc is to provide our customers with the best coffee possible at the current market price. Nobody at Zero Dark Thirty Coffee Inc is trying to get rich and there are no owners or shareholders to keep happy by filling their pockets.
Our profits go to ZDTC Foundation, a 501(c)3 charity for veterans, first responders, and their families. Every charity we donate to has to meet certain criteria to ensure we are getting the most out of every dollar you spend. We are dedicated to our goal of donating a large % of our profits and using the other % to expand the company so we can fill more cups and help more people! We know this is aiming high but we believe it is possible!
All of us at Zero Dark Thirty Coffee Inc would like to thank you for your support. Even if you don’t buy a single coffee bean, taking the time to read this has furthered our mission: to bring awareness to veteran and first responder suicide and PTSD.
Donate any amount to the foundation to support local veterans and first responders living with PTSD.
